CBGL WEBSITE AND BLOG

The redesign of the Coldwell Banker Global Luxury® website and blog focused on creating a timeless, immersive digital experience that reflects the power of the global brand. We highlighted the program’s success through key statistics and PR while placing a visual emphasis on luxury property photography and the global network of sales associates.

Contributions included project management (alongside the Director of Marketing Strategy); management of web builder vendor; design and creative direction; cross-departmental coordination with PR (global coverage), Communications (internal awareness), and social media (content strategy and messaging). Developed staff training materials, including presentations and talking points.